8 Steps for Building a Financial Model to Calculate your Fundraising Needs

A version of this article was originally published on TechCrunch.  The ongoing market downturn and layoffs at tech companies have caused a great deal of alarm across the startup and venture capital worlds, but growth-stage startups are expected to bear the brunt of the impact. Early-stage startups have an opportunity to capitalize, as investors with…

Hum Investor Spotlight: Montage Capital

Our Investor Spotlight series features leaders and executives from notable debt and equity investors who have successfully funded companies via Hum’s Intelligent Capital Market. Each Q&A will discuss their investment strategy, how they partner with companies, and why they chose to utilize Hum to personalize their deal flow.  Chet Kasper is a Principal at Montage…

Hum-an Stories: Q&A with Chief Marketing Officer Scott Brown

This interview is part of Hum-an Stories, a Q&A series with Hum Capital leadership providing a look under the hood at what drives Hum and its funding platform, the Intelligent Capital Market. Scott Brown is the Chief Marketing Officer (CMO) at Hum Capital. As CMO he oversees all marketing and communications and leads a team…

Hum Webinar Recap – Financing PLG Companies with OpenView Partners and Mammoth Growth

On June 16, 2022, Hum Capital joined together with OpenView Partners and Mammoth Growth to discuss financing for Product-led Growth (PLG) companies. The panel was moderated by James Ledbetter, Executive Editor at the Observer, and featured: Ryan Koonce, Mammoth Growth CEO Kyle Poyar, Partner at OpenView Partners Blair Silverberg, Hum Capital Co-Founder & CEO You…

A Founder’s Guide to Calculating CAC and LTV the Right Way

A version of this article was originally published on TechCrunch.  As a former venture capitalist, I always tell founders that the most powerful tool they can employ while fundraising is a data-driven pitch. Leading with data is even more valuable during periods of uncertainty and market volatility. With investors looking to de-risk their investment decisions,…

Fundraising 101: Hum Capital’s Guide to Raising Capital

Put simply, fundraising is hard. It’s time-consuming and can distract the CEO and leadership team from focusing on running their business. Before one can even “get started,” they must answer the question “why should my company fundraise?” – and this pre-work is just the beginning. Next comes deciding which financing option to select (debt or…

Hum Webinar Recap – Looking Under the Hood of Non-Dilutive Finance with Novel Capital

On April 26nd, 2022, Hum Capital joined together with Novel Capital to get into the nitty gritty of non-dilutive financing and revenue-based financing (RBF). The panel featured: Keith Harrington, COO and Co-Founder, Novel Capital Tim Makhauri, Head of Investor Platform, Hum Capital Michael Slawson, Head of Growth, Hum Capital We invited Novel Capital to join…

Hum-an Stories: Q&A with Head of Strategic Capital John Slater

This interview is part of Hum-an Stories, a Q&A series with Hum Capital leadership providing a look under the hood at what drives Hum and its funding platform, the Intelligent Capital Market. John Slater has over 20 years of investing, deal sourcing, and diligence experience. At Hum, he is the company’s Head of Strategic Capital…

The 10 SaaS Fundraising Metrics that Matter

At Hum Capital, we have seen thousands of companies from various industries seeking to raise capital. No two businesses are the same, but there are some metrics that we evaluate for almost every company fundraising on the ICM. Once you move past the early-stage startup phase, it’s almost impossible to tell your story as a business…